WEEKLY

WE ARE CHESSMAN
人人棋人

十八歲,世人眼中的花樣年華,最能夠肆意地揮霍青春的年紀。對棋人而言,十八週年是一個尤其重要的轉捩點。經過多年的耕耘砥礪,棋人早已告別一切稚嫩,並開始改變自身的面向,成為獨當一面的公司。公司以外,「棋人」還代表甚麼?2019年,我們以「人人棋人」為口號,讓「棋人」二字不再流於工作層面,進一步彰顯棋人的精神面貌。

回想當初,澳門的娛樂事業發展尚未成熟,三位創辦人卻勇於披荊斬棘,展現過人的膽識,終於創下一片天地。「人人棋人」中蘊含三個「人」字,帶出公司始於三位創辦人。標誌以日本古代的家紋為設計藍本,是昔日名門望族的一種身份象徵。古人一般會以植物、動物、器物為主要圖案,並繪於旗幟、衣服、甲胄之上;我們則以三個「人」字為主體,中間「十八」的字樣代表棋人成立十八載,用這幾個元素拼湊成最佳的身份象徵。乍聽之下,口號彷彿與十八週年沒半點關係,但其實四個中文字的筆劃加起來恰好有十八劃,每個筆劃均盛載了我們的信念與目標。

有了屬於棋人的家紋,便意味着我們都是一家人,舉手投足均背負棋人的身份。正如一個家庭中每個人擔當不同的角色,每個棋人亦抱持共同的理念,在自己的崗位各展所長。以往,棋人大多會為客戶提供策劃、製作、設計等服務,然而我們逐漸從為人服務,轉向建立自己專屬的產物。過去一年,我們所投資的表演項目為數不少,不過更大的突破是成功舉辦了Keith Haring的迷宮展覽,一嚐做開發商的滋味。而我們今年的目標,就是要把棋人的做事風格推展至生活的層面,體現「工作與生活合一」的概念,充分呈現棋人的實力。

作為一間公司,棋人在澳門及香港已有不俗的業績,但怎樣才可更上一層樓?當「棋人」演變為一種生活模式,甚或一種處世態度,我們便能在不同的地方綻放光芒,走得更遠更好。

撰文:王以珞
美術:王曉澄

To many people, 18 years old is most colorful age in life, since it allows people to squander their youth on useless pastimes freely. To Chessman, the 18th anniversary is a very important turning point. After years of diligence and painstakingly thorough work, Chessman has now become a mature company. Apart from a company, what else does “Chessman” mean? This year, we use “We Are Chessman” as our slogan to manifest the spirit of Chessman in our daily lives.

Looking back on the old days, when the entertainment industry in Macau was not sufficiently developed, the three founders of Chessman dared to tread a thorny path with bravery, and they successfully rewrote the history. In the Chinese slogan “人人棋人” (which literally means “everyone is Chessman”), there are three “人”(refers to “human”), and this reveals that the company was established by the three founders. The design of the logo is inspired by the “Kamon” symbols in ancient Japan, the crests used in Japan to indicate people’s origins. Normally, people would use plants, animals or some artifacts as the major patterns, but we take the Chinese word “人” as the main focus in the logo. The words “十八” in the middle of the logo refers to “eighteen” in English, meaning it is to celebrate our 18th anniversary. The slogan might not seem to be related to the 18th anniversary, but indeed, there are 18 strokes in the 4 Chinese characters. Each stroke carries our common faith and goals.

The “Kamon” symbol implies that all Chessman members are family, and whatever we do represents our company. Similar to a family, all Chessman members, carrying the same belief, can show their talents in different positions. In the past, we always offer planning, production and design services to our clients. Yet, we are gradually changing our business—from providing services to others, to creating our own products. Last year, we invested a number of concerts and shows, but we also made a huge breakthrough by organizing the maze exhibition of Keith Haring, having a taste of being the exhibition developers. Our main goal is to bring our working style to another level. We want to embody our spirit into our daily lives, so as to enhance our abilities.

As a company, Chessman’s performance is improving noticeably each year. But how can we take it up a notch? When “Chessman” becomes a way of living, or even a life attitude, we will be able to shine our light everywhere. We will go further and achieve better!

Text: Elok Wong

Art: Agnes Wong

ISSUE #231

WE ARE CHESSMAN

 

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FAX  +853 2833 6266
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